---
title: "Utah Businesses Have the Highest Average Google Rating in the US at 4.62 Stars - Suff Digital"
url: https://www.suffdigital.com/resources/data-studies/average-google-rating-by-state
description: "We turn websites into predictable revenue engines. Web design and SEO that drives revenue, not clicks. Nashville-based, senior US team."
lang: en
---

Utah Businesses Have the Highest Average Google Rating in the US at 4.62 Stars (https://www.suffdigital.com/resources/data-studies/average-google-rating-by-state)

Local businesses in Utah average 4.62 stars on Google, the highest of 37 US states, ahead of Massachusetts at 4.59 and Connecticut at 4.57. Arizona businesses have the most reviews, a median of 45 each.

Average Google rating by state

Utah

4.62

Massachusetts

4.59

Connecticut

4.57

Oregon

4.56

Idaho

4.56

North Carolina

4.55

Maryland

4.54

Missouri

4.44

Louisiana

4.43

Iowa

4.42

Arkansas

4.41

Mississippi

4.39

Kentucky

4.35

Alabama

4.34

Source: Suff Digital analysis of 17,768 rated Google Business Profiles in 37 states · Google Business Profiles, September 2026

Median Google reviews per business by state

Arizona

45

Idaho

39

Florida

37

Utah

36

Ohio

30.5

Oregon

29

Texas

29

Massachusetts

28.5

Louisiana

18

Alabama

18

Iowa

17.5

Mississippi

12.5

Average Google rating by state

Florida

4.53

Georgia

4.53

Texas

4.51

Arizona

4.5

Pennsylvania

4.49

California

4.48

Ohio

4.47

Illinois

4.46

New York

4.44

Source: Utah Businesses Have the Highest Average Google Rating in the US at 4.62 Stars - Suff Digital (https://www.suffdigital.com/resources/data-studies/average-google-rating-by-state)

## Structured data

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://www.suffdigital.com/#organization",
      "name": "Suff Digital",
      "alternateName": "Suff Digital Marketing",
      "url": "https://www.suffdigital.com/",
      "logo": {
        "@type": "ImageObject",
        "@id": "https://www.suffdigital.com/#logo",
        "url": "https://www.suffdigital.com/logo.png",
        "contentUrl": "https://www.suffdigital.com/logo.png",
        "caption": "Suff Digital"
      },
      "image": {
        "@id": "https://www.suffdigital.com/#logo"
      },
      "description": "Suff Digital is a full-stack digital marketing agency that turns websites into predictable revenue engines, SEO, paid media, content, CRO, and web design built around revenue, not vanity metrics.",
      "slogan": "Digital marketing built for what's next.",
      "email": "hello@suffdigital.com",
      "telephone": "+1-629-236-0099",
      "foundingDate": "2022",
      "founder": {
        "@type": "Person",
        "name": "Matt Suffoletto",
        "jobTitle": "Founder & CEO"
      },
      "contactPoint": [
        {
          "@type": "ContactPoint",
          "telephone": "+1-629-236-0099",
          "email": "hello@suffdigital.com",
          "contactType": "sales",
          "areaServed": "US",
          "availableLanguage": [
            "en"
          ]
        }
      ],
      "address": {
        "@type": "PostalAddress",
        "addressLocality": "Nashville",
        "addressRegion": "TN",
        "postalCode": "37219",
        "addressCountry": "US"
      },
      "areaServed": {
        "@type": "Country",
        "name": "United States"
      },
      "sameAs": [
        "https://www.linkedin.com/company/suff-digital/",
        "https://www.instagram.com/suffdigital/",
        "https://www.youtube.com/@suffdigitalmarketing",
        "https://www.tiktok.com/@suffdigital"
      ],
      "knowsAbout": [
        "Search Engine Optimization",
        "Pay-Per-Click Advertising",
        "Paid Social Advertising",
        "Conversion Rate Optimization",
        "Web Design",
        "Digital PR",
        "Link Building",
        "Website Migration",
        "Website Maintenance and Support",
        "Technical SEO",
        "Local SEO",
        "AI Search Optimization"
      ],
      "hasOfferCatalog": {
        "@type": "OfferCatalog",
        "name": "Suff Digital Services",
        "itemListElement": [
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Search Engine Optimization (SEO)",
              "url": "https://www.suffdigital.com/"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Pay-Per-Click (PPC) Advertising",
              "url": "https://www.suffdigital.com/services/ppc"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Paid Social Advertising",
              "url": "https://www.suffdigital.com/services/paid-social"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Conversion Rate Optimization (CRO)",
              "url": "https://www.suffdigital.com/services/cro"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Web Design",
              "url": "https://www.suffdigital.com/services/web-design"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Digital PR & Link Building",
              "url": "https://www.suffdigital.com/services/digital-pr"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Website Migration",
              "url": "https://www.suffdigital.com/services/website-migration"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "name": "Website Maintenance & Support",
              "url": "https://www.suffdigital.com/services/website-maintenance"
            }
          }
        ]
      }
    },
    {
      "@type": "WebSite",
      "@id": "https://www.suffdigital.com/#website",
      "url": "https://www.suffdigital.com/",
      "name": "Suff Digital",
      "inLanguage": "en-US",
      "publisher": {
        "@id": "https://www.suffdigital.com/#organization"
      }
    }
  ]
}
```