---
title: "27% of Brand Sites ChatGPT Links Show No Paid Google Keywords - Suff Digital"
url: https://www.suffdigital.com/resources/data-studies/chatgpt-brands-no-google-ads
description: "We turn websites into predictable revenue engines. Web design and SEO that drives revenue, not clicks. Nashville-based, senior US team."
lang: en
---

27% of Brand Sites ChatGPT Links Show No Paid Google Keywords (https://www.suffdigital.com/resources/data-studies/chatgpt-brands-no-google-ads)

27% of the brand websites ChatGPT recommends and links to in its answers showed no paid Google keywords in September 2026, including purina.com, cerave.com and trello.com. Their place in ChatGPT's answers did not depend on search ads.

ChatGPT answers linking it by brand website with no paid Google keywords

purina.com

36

windscribe.com

15

trello.com

12

wordpress.org

11

cerave.com

11

netlify.com

10

mullvad.net

7

ally.com

7

infinityfree.com

5

vanicream.com

5

tidal.com

5

Source: Suff Digital analysis of 121 brand websites recommended by ChatGPT · ChatGPT answers and Google paid search keyword data, September 2026

Source: 27% of Brand Sites ChatGPT Links Show No Paid Google Keywords - Suff Digital (https://www.suffdigital.com/resources/data-studies/chatgpt-brands-no-google-ads)

## Structured data

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```