---
title: "74.8% of Google Top 10 Pages That Show a Date Were Updated in the Last Year - Suff Digital"
url: https://www.suffdigital.com/resources/data-studies/google-top-10-content-freshness
description: "We turn websites into predictable revenue engines. Web design and SEO that drives revenue, not clicks. Nashville-based, senior US team."
lang: en
---

74.8% of Google Top 10 Pages That Show a Date Were Updated in the Last Year (https://www.suffdigital.com/resources/data-studies/google-top-10-content-freshness)

74.8% of the pages ranking in Google's top 10 that show a publish or update date were published or updated in the last 12 months, and the median one was 113 days old. The first result is the freshest on the page, yet Google shows a date in its search listing only 8.6% of the time.

Dated pages updated in the last 12 months by position

1

82.5%

2

79.1%

3

72.8%

4

75.2%

5

73.9%

6

72.1%

7

71.3%

8

74.4%

9

72.6%

10

75.3%

Source: Suff Digital analysis of 36,869 pages ranking in Google's top 10 and 243,055 top 10 search results · Google US search results, September 2026

Updated in the last 12 months by keyword category

Real estate

89.6%

Accounting

82.7%

Mortgage

82.5%

SaaS

82.2%

Higher education

82%

Plumbing

68.6%

Dental

65.1%

Home remodeling

64.9%

Pest control

64.2%

Weddings

60.2%

Top 10 results showing a date by industry

Plastic surgery

27.7%

SaaS

26.9%

Accounting

25.3%

Weddings

24.1%

Home security

23%

IT services

21.5%

Insurance

13.9%

Higher education

12.1%

Senior care

11%

Personal injury law

10.4%

Auto dealers

8.2%

Moving companies

7.3%

Real estate

3.1%

Source: 74.8% of Google Top 10 Pages That Show a Date Were Updated in the Last Year - Suff Digital (https://www.suffdigital.com/resources/data-studies/google-top-10-content-freshness)

## Structured data

```json
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  "@graph": [
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      "alternateName": "Suff Digital Marketing",
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      },
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      },
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      ],
      "knowsAbout": [
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      "hasOfferCatalog": {
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              "name": "Website Maintenance & Support",
              "url": "https://www.suffdigital.com/services/website-maintenance"
            }
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    },
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      "@id": "https://www.suffdigital.com/#website",
      "url": "https://www.suffdigital.com/",
      "name": "Suff Digital",
      "inLanguage": "en-US",
      "publisher": {
        "@id": "https://www.suffdigital.com/#organization"
      }
    }
  ]
}
```