86% of Medical Practice Websites Have No Medical Practice Schema

    85.5% of medical practice websites don't use medical schema, the code that tells Google a site belongs to a clinic or physician, and 36.2% have no schema markup of any kind, above the 32.9% average across 15 industries.

    Medical practices by check
    Fail at least one basic check
    36.3%
    No H1 heading
    22%
    No meta description
    21.1%
    Title too long
    18.8%
    No XML sitemap
    19.7%
    Page not indexable
    15.5%
    No title tag
    1.6%
    Not on HTTPS
    1.2%
    No schema markup
    36.2%

    Source: Suff Digital analysis of 432 medical practice websites · US medical practice Google Business Profiles and their websites, September 2026

    Websites failing a basic SEO check by industry
    Accounting
    53.1%
    Manufacturing
    48.5%
    Restaurant
    46.2%
    Real estate
    45.4%
    Financial advisor
    44.8%
    Law firm
    39.8%
    SaaS
    38.2%
    Hotel
    38.1%
    Medical practice
    36.3%
    Auto dealer
    32%
    Insurance
    31.5%
    Plumbing
    30.5%
    Dental
    30.2%
    Roofing
    28.1%
    HVAC
    26%

    Source: Suff Digital analysis of 432 medical practice websites · US medical practice Google Business Profiles and their websites, September 2026

    Source: 86% of Medical Practice Websites Have No Medical Practice Schema - Suff Digital