Google Shows a Different Top 3 on Mobile and Desktop for 50% of Searches

For 49.9% of Google searches, the top three results on a phone differ from the top three on a computer, and the #1 result itself changes 18.8% of the time. Home remodeling searches differ most, at 67.2%.

Different top three on mobile by industry

Home remodeling

67.2%

Home security

65.5%

Roofing

64.6%

Weddings

64.4%

HVAC

62.1%

Auto dealers

59.7%

Plumbing

58.2%

Insurance

42.6%

Mortgage

40.9%

Banking and loans

39.8%

Senior care

39.4%

Real estate

34.9%

Source: Suff Digital analysis of 10,000 US keywords searched on Google desktop and mobile · Google search results, September 2026

Different top three on mobile by search group

All searches

49.9%

Transactional intent

57.7%

Commercial intent

48.4%

Informational intent

48.1%

Navigational intent

40.9%

With local map pack

52.3%

Without local map pack

48.5%

Source: Suff Digital analysis of 10,000 US keywords searched on Google desktop and mobile · Google search results, September 2026

Source: Google Shows a Different Top 3 on Mobile and Desktop for 50% of Searches - Suff Digital