ChatGPT Names the Highest-Rated Business in Town Only 46.2% of the Time

    Ask ChatGPT for the best local business in a US city and it names the highest-rated one on Google Maps only 46.2% of the time, so more than half the time the best-reviewed business is left out. Gemini names it 8.5% of the time.

    Named by ChatGPT by reviews behind the top rating
    10 to 24
    31.1%
    25 to 49
    34.7%
    50 to 99
    39.8%
    100 to 249
    45.6%
    250 or more
    49.2%

    Source: Suff Digital analysis of 1,578 city and service searches in 79 US cities · ChatGPT and Gemini answers and Google Maps results, September 2026

    Named by ChatGPT by service
    Locksmith
    73%
    Pest control
    70%
    Personal injury lawyer
    66%
    Restaurant
    5%

    Source: Suff Digital analysis of 1,578 city and service searches in 79 US cities · ChatGPT and Gemini answers and Google Maps results, September 2026

    Source: ChatGPT Names the Highest-Rated Business in Town Only 46.2% of the Time - Suff Digital