--- title: "Matt Suffoletto, Founder & CEO of Suff Digital | Author" url: https://www.suffdigital.com/resources/author/matt-suffoletto description: "Matt Suffoletto is the founder and CEO of Suff Digital in Nashville, and the author of its 390 data studies and 174 marketing guides. Read his work." lang: en --- Image: Matt Suffoletto, Founder & CEO of Suff Digital (https://www.suffdigital.com/assets/team-matt-BPnUHeFc.png) Author # Matt Suffoletto Founder & CEO, Suff Digital Contact us: https://www.suffdigital.com/get-a-proposal LinkedIn: https://www.linkedin.com/company/suff-digital Meet the team: https://www.suffdigital.com/who-we-are ## About Matt Matt Suffoletto is the Founder and CEO of Suff Digital, a digital marketing agency based in Nashville, Tennessee. He has personally led over 1,500 projects across SEO, PPC, web design and speed optimization. He started Suff Digital after watching too many businesses spend their budgets with agencies that delivered flashy reports but no real results. His work is built around the numbers that pay the bills: rankings that bring in customers, leads and revenue. Matt leads Suff Digital's original research. He is the author of 390 data studies on search, AI answers, local listings, ads and websites, each published with its data source, method and sample size, and of 174 practical marketing guides. He also founded PageSpeed Matters (https://www.pagespeedmatters.com/resources/author/matt-suffoletto), a performance optimization consultancy focused on Core Web Vitals and page speed. Areas of expertise - • SEO and technical SEO - • AI search visibility (ChatGPT, Gemini, AI Overviews) - • Local SEO and Google Business Profiles - • Google Ads and paid social - • Web design and conversion rate optimization - • Website maintenance and migrations - • Page speed and Core Web Vitals - • Original research and data studies Get a free proposal: https://www.suffdigital.com/get-a-proposal Browse resources: https://www.suffdigital.com/resources ## Data studies by Matt All 390 studies (https://www.suffdigital.com/resources/data-studies) - AI SEO 20.2% ChatGPT vs Google: They Agree on the Top Answer Only 20% of the Time https://www.suffdigital.com/resources/data-studies/chatgpt-vs-google-top-answer - CRO 68.1% 68.1% of Small Business Websites Have No Contact Form on Their Main Pages https://www.suffdigital.com/resources/data-studies/contact-form-field-count - Ecommerce SEO 72.7% 73% of Small-Business Product Pages Have No Product Schema https://www.suffdigital.com/resources/data-studies/product-schema-small-business-pages - Local SEO 47.1% 47.1% of Local Businesses Have Fewer Than 10 Google Reviews https://www.suffdigital.com/resources/data-studies/google-reviews-per-local-business - Paid Social 33.7% 33.7% of Australian Websites Run the Meta Pixel vs 5.3% of German Websites https://www.suffdigital.com/resources/data-studies/meta-pixel-adoption-websites - SEO 66.7% Two Thirds of Website Homepages Fail at Least One Basic SEO Check https://www.suffdigital.com/resources/data-studies/websites-fail-basic-seo-checks - Web Design 65.7% Popular Websites Fail Accessibility Checks More Often Than Small Sites: 65.7% vs 60.2% https://www.suffdigital.com/resources/data-studies/small-business-website-accessibility-fail-rate - Website Maintenance 44.5% 44.5% of WordPress Sites Are Behind the Latest Release, and Popular Sites Barely Do Better https://www.suffdigital.com/resources/data-studies/outdated-wordpress-versions - CRO 35.4% 35.4% of Small Business Homepages Have No Book, Call or Quote Button on the First Screen https://www.suffdigital.com/resources/data-studies/homepages-no-cta-above-fold ## Guides by Matt All guides (https://www.suffdigital.com/resources/guides) - Auto Repair Keywords: What Shops Should Target First (https://www.suffdigital.com/seo/auto-repair-keywords) Automotive SEO - Ecommerce SEO Strategy: Build Search Around Revenue (https://www.suffdigital.com/seo/ecommerce-seo-strategy) Ecommerce SEO - Small Law Firm Marketing: A Practical Growth Plan (https://www.suffdigital.com/seo/small-law-firm-marketing) Legal SEO - PPC for Contractors: How to Buy Better Project Leads (https://www.suffdigital.com/resources/guides/ppc-for-contractors) PPC - How to Secure a Website: The Checks That Matter (https://www.suffdigital.com/resources/guides/how-to-secure-a-website) Website Maintenance - How to Secure WordPress Website: A Practical Checklist (https://www.suffdigital.com/resources/guides/how-to-secure-a-wordpress-site) Website Maintenance - WordPress Backup Guide: What to Back Up and How Often (https://www.suffdigital.com/resources/guides/wordpress-backup-guide) Website Maintenance - SEO Migration Checklist (https://www.suffdigital.com/seo/seo-migration-checklist) SEO Migration ## 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