---
title: "Nonprofit Digital PR Agency | Cause-Driven Media Coverage | Suff Digital"
description: "Reporters on your issue go back to the organizations they have quoted before. Your evidence from the field is what breaks that, so we cut it as a finding and take it to the desks your funders read. Impact stories, donor campaigns and expert commentary on social issues."
lang: en
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---

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[

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1.  [Home](/)
2.  [Services](/services)
3.  [Digital PR](/services/digital-pr)
4.  Industries 
5.  Non Profit Digital PR Services 

• Nonprofit DIGITAL PR

# Non Profit Digital PR Services

Reporters on your issue go back to the organizations they have quoted before. Your evidence from the field is what breaks that, so we cut it as a finding and take it to the desks your funders read. Impact stories, donor campaigns and expert commentary on social issues. 

Reporters on your issue go back to the organizations they have quoted before. Your evidence from the field is what breaks that, so we cut it as a finding and take it to the desks your funders read. Impact stories, donor campaigns and expert commentary on social issues.

[Speak with a specialist](/get-a-proposal)

Nonprofit Digital PR: Impact Stories, Donor Coverage & Mission Visibility

![Matt Suffoletto, Founder & CEO](/assets/matt-suffoletto-Byu9NQDI.png)

## Get your Non Profit Digital PR  strategy today

How can we help? \* (select all that apply) 

Nobody links to usWe can't get press coverageOur domain authority is stuckCompetitors get mentioned and we don'tOther

Continue

We use your details to respond to your request and market Suff Digital services, subject to your choices and applicable consent requirements. Read our [privacy policy](/privacy-policy).

• Why Suff Digital

## Digital PR, run by the people who planned and delivered. 

We diagnose the constraint, do the work, measure the result, and keep the next step clear.

[Speak with a specialist • ](/get-a-proposal)

![Matt Suffoletto, Founder & CEO at Suff Digital](/assets/team-matt-BPnUHeFc.png)

Matt Suffoletto

Founder & CEO

![Kriszta, Chief Operating Officer at Suff Digital](/assets/team-kriszta-0C5om0HP.jpg)

Kriszta

Chief Operating Officer

![Tony, Partnership Director at Suff Digital](/assets/team-tony-D-tlsjpv.webp)

Tony

Partnership Director

• Our Nonprofit PR approach

## What Our Non Profit Digital PR Services Include 

Run by the senior operators who scoped the work.

(06)

### • Building the story around what changed

We pitch the change your work produced rather than the work itself. That is because the first is a story and the second is a description of an organization.

### • Turning program data into a published finding

Your outcome data cut as a finding about the issue, published with the method visible so a policy desk can cite it without redoing it.

### • Leadership as policy sources

We put your directors on file with the policy and sector desks, as the people who can speak to what is happening in the field.

### • Pitching the reporters on your issue

Individual approaches to the sector press, the social impact outlets and the specific writers who have covered your cause recently.

### • Coverage where funders are reading

Placements chosen because major donors, corporate partners and grant-makers read those particular titles rather than because the name is well known.

### • Working the awareness calendar early

The dates editors already plan around, pitched months ahead, because year-end and awareness-month pieces are commissioned long before they run.

[See our process • ](#process)

• Nonprofit PR challenges

## What keeps Nonprofit out of the coverage 

These are the search problems we work on every day for businesses like yours.

[Diagnose my site • ](#get-started)

01

### The bigger charities get the coverage

Reporters covering your issue go to the organizations they have quoted before, which are usually the largest ones. What breaks that pattern is evidence from the field they cannot get elsewhere, and that is something a smaller organization often has more of.

02

### Donors have heard it all before

The appeal says what last year's appeal said, so regular givers stop reading it. Third-party coverage does something your own communications cannot, because it is somebody else describing the work rather than you asking again.

03

### Your impact data never becomes a story

You measure outcomes carefully and the numbers stay in the annual report. Cut as a finding about the issue rather than about the organization, the same data is something a policy or news desk will run.

04

### Outspent by corporate comms

The organizations you are compared with have communications teams, and your budget is restricted to program delivery.

05

### Events get posts and no press

The fundraiser happens and the photos go up. No reporter attends. Local desks will cover an event when they know about it early enough to send someone, which usually means weeks rather than days.

06

### Your leaders are not on anyone's list

They see the issue closer than almost anyone writing about it, and policy reporters have never called. Those calls go to people with a bio on file who answered quickly once, which is a fixable gap rather than a reputation one.

• Our process

## Our Non Profit Digital PR Process 

(06)

Phase 01

### Reading how your cause gets covered now

We read how the desks currently write about your cause, who they quote, and which organisations are named. Everything we later claim moved is measured against that.

Phase 02

### Choosing a story the programme team can stand behind

Cause coverage falls apart when the story outruns the programme. We agree the angle with the people delivering the work before anything is built.

Phase 03

### Cutting the numbers from your own programme data

Your service data usually holds the figure the sector cites badly or not at all. We pull it, check it, and build the chart a desk can run.

Phase 04

### Preparing whoever speaks, carefully

A beneficiary or a trustee carries the story further than a spokesperson, and needs more protection. We agree what is shared, what is not, and who is comfortable being named.

Phase 05

### Pitching the cause and national desks

Each pitch goes to one named reporter with the figure, the human story attached to it and somebody available to talk.

Phase 06

### The monthly read against donations and awareness

You get what ran and what was declined, how the links moved your authority, and what each placement sent to the pages that take a donation.

[Get started • ](#get-started)

★★★★★ 2,500+ businesses served 

## Non Profit Digital PR Reviews 

★★★★★ 

> “I refer all my clients to Suff Digital whenever they need website or SEO needs. They are fast, professional, and they do a great job every time! Love working with them.”

Rachel BellMarketing Consultant 

★★★★★ 

> “Matt and the team at Suff Digital were excellent white label partners for a client I had at my own firm. They were able to quickly and efficiently diagnose website issues, identify optimization opportunities, and implement and migrate their website hosting service incredibly efficiently. Could not recommend them more!”

Courtney MyersAgency Partner 

★★★★★ 

> “Suff Digital is the way to go! Great people! Great work! Call them now!”

Barbara BoccioClient 

★★★★★ 

> “I've worked with Matt on several projects, and he has always been responsive, and the projects/proposals have been professionally delivered. I also like that he's a small family-run business based in the US.”

Pamela HultsBusiness Owner 

★★★★★ 

> “Been working with these guys for almost a year now and they are a class act. My practice has been steadily growing and the results have been astonishing to say the least. I HIGHLY recommend Suff Digital to any business that is serious about growth and expanding their reach!”

Street MDPractice Owner 

★★★★★ 

> “Matt was great to work with. He provided my business with many tools to empower its success. I gained tremendous value from his services. He is experienced and has seen it all.”

Isaac WellishBusiness Owner 

★★★★★ 

> “I worked with Matt and the Suff Digital Team on a Marketing Project for a client of mine and he was excellent.”

Samantha McGowanBusiness Owner 

★★★★★ 

> “Fast, responsive, and helpful in getting everything set up. Went above and beyond.”

DKBusiness Owner 

★★★★★ 

> “I can't say enough good things about Matt Suffoletto and the team at Suff Digital. I've worked with Matt for years, and his knowledge, expertise, and professionalism are second to none. He truly understands SEO, website management, and digital marketing at a level that delivers real results. Matt helped me get my DJ business ranked on the first page and even the number one spot on Google in an industry with thousands of competing DJs. Those results had a tremendous impact on my business. Most recently, on Memorial Day, my website came under attack from internet hackers. I sent Matt an email expecting a delayed response because of the holiday, but he replied almost immediately, identified the problem, took action, and resolved the issue before it could cause further damage. If you're looking for a digital marketing and web services company that delivers results and stands behind its clients, I highly recommend Suff Digital.”

Scott KingBusiness Owner 

★★★★★ 

> “Matt and Suff Digital were great to work with. We gave them a high level overview of what we wanted to create and they came back with a full design we were able to tailor. Easy to work with and very helpful and responsive. Highly recommend.”

ThadBusiness Owner 

★★★★★ 

> “I refer all my clients to Suff Digital whenever they need website or SEO needs. They are fast, professional, and they do a great job every time! Love working with them.”

Rachel BellMarketing Consultant 

★★★★★ 

> “Matt and the team at Suff Digital were excellent white label partners for a client I had at my own firm. They were able to quickly and efficiently diagnose website issues, identify optimization opportunities, and implement and migrate their website hosting service incredibly efficiently. Could not recommend them more!”

Courtney MyersAgency Partner 

★★★★★ 

> “Suff Digital is the way to go! Great people! Great work! Call them now!”

Barbara BoccioClient 

★★★★★ 

> “I've worked with Matt on several projects, and he has always been responsive, and the projects/proposals have been professionally delivered. I also like that he's a small family-run business based in the US.”

Pamela HultsBusiness Owner 

★★★★★ 

> “Been working with these guys for almost a year now and they are a class act. My practice has been steadily growing and the results have been astonishing to say the least. I HIGHLY recommend Suff Digital to any business that is serious about growth and expanding their reach!”

Street MDPractice Owner 

★★★★★ 

> “Matt was great to work with. He provided my business with many tools to empower its success. I gained tremendous value from his services. He is experienced and has seen it all.”

Isaac WellishBusiness Owner 

★★★★★ 

> “I worked with Matt and the Suff Digital Team on a Marketing Project for a client of mine and he was excellent.”

Samantha McGowanBusiness Owner 

★★★★★ 

> “Fast, responsive, and helpful in getting everything set up. Went above and beyond.”

DKBusiness Owner 

★★★★★ 

> “I can't say enough good things about Matt Suffoletto and the team at Suff Digital. I've worked with Matt for years, and his knowledge, expertise, and professionalism are second to none. He truly understands SEO, website management, and digital marketing at a level that delivers real results. Matt helped me get my DJ business ranked on the first page and even the number one spot on Google in an industry with thousands of competing DJs. Those results had a tremendous impact on my business. Most recently, on Memorial Day, my website came under attack from internet hackers. I sent Matt an email expecting a delayed response because of the holiday, but he replied almost immediately, identified the problem, took action, and resolved the issue before it could cause further damage. If you're looking for a digital marketing and web services company that delivers results and stands behind its clients, I highly recommend Suff Digital.”

Scott KingBusiness Owner 

★★★★★ 

> “Matt and Suff Digital were great to work with. We gave them a high level overview of what we wanted to create and they came back with a full design we were able to tailor. Easy to work with and very helpful and responsive. Highly recommend.”

ThadBusiness Owner 

★★★★★ 

> “I've worked with Matt on several projects, and he has always been responsive, and the projects/proposals have been professionally delivered. I also like that he's a small family-run business based in the US.”

Pamela HultsBusiness Owner 

★★★★★ 

> “Been working with these guys for almost a year now and they are a class act. My practice has been steadily growing and the results have been astonishing to say the least. I HIGHLY recommend Suff Digital to any business that is serious about growth and expanding their reach!”

Street MDPractice Owner 

★★★★★ 

> “Matt was great to work with. He provided my business with many tools to empower its success. I gained tremendous value from his services. He is experienced and has seen it all.”

Isaac WellishBusiness Owner 

★★★★★ 

> “I worked with Matt and the Suff Digital Team on a Marketing Project for a client of mine and he was excellent.”

Samantha McGowanBusiness Owner 

★★★★★ 

> “Fast, responsive, and helpful in getting everything set up. Went above and beyond.”

DKBusiness Owner 

★★★★★ 

> “I can't say enough good things about Matt Suffoletto and the team at Suff Digital. I've worked with Matt for years, and his knowledge, expertise, and professionalism are second to none. He truly understands SEO, website management, and digital marketing at a level that delivers real results. Matt helped me get my DJ business ranked on the first page and even the number one spot on Google in an industry with thousands of competing DJs. Those results had a tremendous impact on my business. Most recently, on Memorial Day, my website came under attack from internet hackers. I sent Matt an email expecting a delayed response because of the holiday, but he replied almost immediately, identified the problem, took action, and resolved the issue before it could cause further damage. If you're looking for a digital marketing and web services company that delivers results and stands behind its clients, I highly recommend Suff Digital.”

Scott KingBusiness Owner 

★★★★★ 

> “Matt and Suff Digital were great to work with. We gave them a high level overview of what we wanted to create and they came back with a full design we were able to tailor. Easy to work with and very helpful and responsive. Highly recommend.”

ThadBusiness Owner 

★★★★★ 

> “I refer all my clients to Suff Digital whenever they need website or SEO needs. They are fast, professional, and they do a great job every time! Love working with them.”

Rachel BellMarketing Consultant 

★★★★★ 

> “Matt and the team at Suff Digital were excellent white label partners for a client I had at my own firm. They were able to quickly and efficiently diagnose website issues, identify optimization opportunities, and implement and migrate their website hosting service incredibly efficiently. Could not recommend them more!”

Courtney MyersAgency Partner 

★★★★★ 

> “Suff Digital is the way to go! Great people! Great work! Call them now!”

Barbara BoccioClient 

★★★★★ 

> “I've worked with Matt on several projects, and he has always been responsive, and the projects/proposals have been professionally delivered. I also like that he's a small family-run business based in the US.”

Pamela HultsBusiness Owner 

★★★★★ 

> “Been working with these guys for almost a year now and they are a class act. My practice has been steadily growing and the results have been astonishing to say the least. I HIGHLY recommend Suff Digital to any business that is serious about growth and expanding their reach!”

Street MDPractice Owner 

★★★★★ 

> “Matt was great to work with. He provided my business with many tools to empower its success. I gained tremendous value from his services. He is experienced and has seen it all.”

Isaac WellishBusiness Owner 

★★★★★ 

> “I worked with Matt and the Suff Digital Team on a Marketing Project for a client of mine and he was excellent.”

Samantha McGowanBusiness Owner 

★★★★★ 

> “Fast, responsive, and helpful in getting everything set up. Went above and beyond.”

DKBusiness Owner 

★★★★★ 

> “I can't say enough good things about Matt Suffoletto and the team at Suff Digital. I've worked with Matt for years, and his knowledge, expertise, and professionalism are second to none. He truly understands SEO, website management, and digital marketing at a level that delivers real results. Matt helped me get my DJ business ranked on the first page and even the number one spot on Google in an industry with thousands of competing DJs. Those results had a tremendous impact on my business. Most recently, on Memorial Day, my website came under attack from internet hackers. I sent Matt an email expecting a delayed response because of the holiday, but he replied almost immediately, identified the problem, took action, and resolved the issue before it could cause further damage. If you're looking for a digital marketing and web services company that delivers results and stands behind its clients, I highly recommend Suff Digital.”

Scott KingBusiness Owner 

★★★★★ 

> “Matt and Suff Digital were great to work with. We gave them a high level overview of what we wanted to create and they came back with a full design we were able to tailor. Easy to work with and very helpful and responsive. Highly recommend.”

ThadBusiness Owner 

★★★★★ 

> “I refer all my clients to Suff Digital whenever they need website or SEO needs. They are fast, professional, and they do a great job every time! Love working with them.”

Rachel BellMarketing Consultant 

★★★★★ 

> “Matt and the team at Suff Digital were excellent white label partners for a client I had at my own firm. They were able to quickly and efficiently diagnose website issues, identify optimization opportunities, and implement and migrate their website hosting service incredibly efficiently. Could not recommend them more!”

Courtney MyersAgency Partner 

★★★★★ 

> “Suff Digital is the way to go! Great people! Great work! Call them now!”

Barbara BoccioClient 

• What you get

## Non Profit Digital PR Deliverables 

Scope in writing before you sign, so there is never a question about what the retainer covers.

Month One

Strategy

✓ The year mapped against giving season — Your milestones set against the awareness months and policy moments, with the year-end work started in summer because that is when it is commissioned.

✓ The reporters who cover your cause — Every name justified by something they published recently across the sector press, the policy desks and the social impact outlets.

✓ Peer charity visibility read — Which organizations on your issue get quoted and covered and by whom, then what they supply that you do not.

Months 2-3

Campaigns

✓ Stories from the field, cleared for use — Outcome data and the accounts behind it, with documented consent, written so a reporter can run them without further work.

✓ Awareness months, pitched in advance — Each relevant date with the outlets that cover it and the deadline they commission by, with a drafted pitch ready to go.

✓ Launching the annual report properly — Previews under embargo to sector and national reporters, so the report lands as a finding somebody wrote about rather than a file on your site.

Ongoing

Reporting

✓ Monthly mission coverage read — Where the work was covered and what each piece linked to, then which donor-facing pages it reached.

✓ What the coverage sent to your donation pages — The traffic each piece sent, and how donation and volunteer inquiries moved in the weeks afterwards, with the period stated.

• Why Suff Digital

## Compare Non Profit Digital PR Services 

(06)

Nonprofit-specific media relationships

Us 

Agencies 

Freelance 

In-house 

Tier-1 editorial link acquisition

Us 

Agencies 

Freelance 

In-house 

Original data research & studies

Us 

Agencies 

Freelance 

In-house 

SEO-integrated PR strategy

Us 

Agencies 

Freelance 

In-house 

Newsjacking & reactive PR

Us 

Agencies 

Freelance 

In-house 

Brand mention monitoring

Us 

Agencies 

Freelance 

In-house 

Suff Digital

Other agencies

Freelancers

In-house / DIY

Nonprofit-specific media relationships

Tier-1 editorial link acquisition

Original data research & studies

SEO-integrated PR strategy

Newsjacking & reactive PR

Brand mention monitoring

## See what we would change in 48 hours. 

A senior strategist reviews your site by hand and sends the quick wins we can see from the outside. Clear next steps.

[Get a free Digital PR review • ](/get-a-proposal)[Speak with a specialist](/get-a-proposal)

• Frequently asked questions

## Common Questions 

Do you work with small organizations? + 

Yes, scoped to hours rather than to a retainer minimum, and timed around your grant cycle so the spend lands when the funding does. Where the honest answer is that the budget is too small to produce anything worth having, we say that rather than taking it.

How do you tell a beneficiary's story responsibly? + 

Which publications do you target? + 

Does this help with corporate partnerships? + 

How do you handle giving season PR? + 

[Ask us something else • ](#get-started)

• Ready for real growth?

## Book your  Digital PR teardown today.

Send us your site and what you want to improve. We will review the biggest opportunities and send back the recommended scope, first steps and cost.

✓ A real audit, not an automated scan

✓ Response within one business day

✓ Clear scope before you decide

2,500+ businesses served 

![Matt Suffoletto, Founder & CEO](/assets/team-matt-BPnUHeFc.png)![Tony, Partnership Director](/assets/team-tony-D-tlsjpv.webp)![Kriszta, Chief Operating Officer](/assets/team-kriszta-0C5om0HP.jpg)

## Request a free proposal  now

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