Gyms Answer 44.1% of Their Negative Google Reviews vs a 30.8% Local Business Average

    Gyms reply to 44.1% of their one- and two-star Google reviews, against a 30.8% average across 18 local business categories, the highest rate of the 18. They also have deeper review profiles: 41.1% of gym Google Business Profiles have fewer than 20 reviews, against a 58.2% average.

    Gyms by review measure
    Fewer than 20 reviews
    41.1%
    Zero reviews
    11.5%
    100 or more reviews
    25.9%
    Rated below 4 stars
    7.5%
    Perfect 5.0 rating
    35.1%

    Source: Suff Digital analysis of 711 gym Google Business Profiles and 9,199 Google reviews · Google Business Profiles and Google reviews, September 2026

    Gyms by reply measure
    Never replied to recent reviews
    41.8%
    Reviews with an owner reply
    42.3%
    Negative reviews with a reply
    44.1%
    Five-star reviews with a reply
    42.8%
    Reviews from the last 30 days with a reply
    62.4%

    Source: Suff Digital analysis of 711 gym Google Business Profiles and 9,199 Google reviews · Google Business Profiles and Google reviews, September 2026

    Gyms by profile field
    No website
    24.5%
    No opening hours
    31.1%
    No description
    35%
    Unclaimed
    24.5%
    Only one business category
    42.8%
    Lists wheelchair access
    90.2%

    Source: Suff Digital analysis of 711 gym Google Business Profiles and 9,199 Google reviews · Google Business Profiles and Google reviews, September 2026

    Source: Gyms Answer 44.1% of Their Negative Google Reviews vs a 30.8% Local Business Average - Suff Digital