The TikTok Pixel is on 15.5% more websites than a year ago, 255,413 homepages in September 2026, and it has just passed the X (Twitter) ads pixel, which was on twice as many websites in late 2024.
Source: Suff Digital analysis of 24 monthly snapshots of up to 15.5 million website homepages · the public HTTP Archive crawl, October 2024 to September 2026
Source: Suff Digital analysis of 24 monthly snapshots of up to 15.5 million website homepages · the public HTTP Archive crawl, October 2024 to September 2026
Source: TikTok Pixel Adoption Grew 15.5% in a Year and Now Edges Past the X Pixel - Suff Digital