--- title: "Hotel Review Response Rate: 70.2% of Tripadvisor Reviews" url: https://www.suffdigital.com/resources/data-studies/hotel-tripadvisor-review-replies description: "Hotel review response rate on Tripadvisor is 70.2%, about seven times the 9.7% for restaurants in the same cities. From 25,500 reviews. See the data." lang: en --- Share Share on X: https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.suffdigital.com%2Fresources%2Fdata-studies%2Fhotel-tripadvisor-review-replies&text=Hotels%20Answer%2070.2%25%20of%20Tripadvisor%20Reviews%20vs%209.7%25%20for%20Restaurants Share on Facebook: https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.suffdigital.com%2Fresources%2Fdata-studies%2Fhotel-tripadvisor-review-replies Share on LinkedIn: https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.suffdigital.com%2Fresources%2Fdata-studies%2Fhotel-tripadvisor-review-replies Share on Reddit: https://www.reddit.com/submit?url=https%3A%2F%2Fwww.suffdigital.com%2Fresources%2Fdata-studies%2Fhotel-tripadvisor-review-replies&title=Hotels%20Answer%2070.2%25%20of%20Tripadvisor%20Reviews%20vs%209.7%25%20for%20Restaurants Top-ranked US hotels post a management reply under **70.2%** of their recent Tripadvisor reviews, about seven times the 9.7% rate for restaurants in the same cities. Half of hotels answer 90% or more of their reviews. Analysis of 25,500 Tripadvisor reviews of 510 hotels in 25 US cities · Tripadvisor reviews, September 2026 ## Key Findings 1. 1. US hotels reply to **70.2%** of their recent Tripadvisor reviews, about seven times the 9.7% reply rate of restaurants and 18 times the 3.9% of attractions in the same cities. Copy stat 2. 2. **49.8%** of top-ranked US hotels answer 90% or more of their recent Tripadvisor reviews, and 21% answer every single one. Copy stat 3. 3. US hotels reply to **68.3%** of one-star Tripadvisor reviews and 71.1% of five-star reviews, treating complaints and praise almost alike. Copy stat 4. 4. The median hotel reply on Tripadvisor arrives **2 days** after the review, and 81% of hotel replies arrive within a week. Copy stat 5. 5. Hotels in Las Vegas answer **27.8%** of their recent Tripadvisor reviews, the lowest rate of 25 large US cities, against 89.2% in Washington, DC. Copy stat ## Summary A traveler compares two hotels on Tripadvisor. Under a complaint about a noisy room, one hotel's manager has apologized and explained what was fixed. The other hotel's complaint sits alone. Most travelers read the reviews before they book, and the replies tell them whether anyone at the property is listening. A management reply is the public answer a business posts under a review. On Tripadvisor it is one of the few things a hotel controls on a page written by its guests. It shows future guests how the property treats a problem, and it turns a single bad stay into evidence of good service. Hotels have made replying routine. Top-ranked US hotels answer **70.2%** of their recent Tripadvisor reviews, and half answer 90% or more. Restaurants in the same 25 cities answer 9.7% and attractions 3.9%. For a restaurant or attraction, that gap is an opening: replying at even a fraction of the hotel rate puts a business well ahead of its local competitors. ## What we measured On September 23, 2026 we took the top 20 Tripadvisor results for "hotels" in each of 25 large US cities, 510 hotels in all, and analyzed the 50 most recent reviews of each, 25,500 reviews. For every review we recorded the star rating, whether it had a management reply and how many days the reply took. We looked at 398 restaurants and 34 attractions in the same cities the same way, 19,887 and 1,700 reviews respectively. The reply rate is the share of reviews that carry a management reply. A hotel's own reply rate is the share of its 50 recent reviews it answered, and the median hotel is the one in the middle: half of hotels answer more, half answer less. Reply time is the number of days between the review and the reply. ## Hotels reply seven times as often as restaurants 70.2% of recent Tripadvisor reviews of top-ranked US hotels have a management reply. Replying is standard practice for hotels and rare everywhere else in hospitality. Restaurants in the same 25 cities replied to 9.7% of their recent Tripadvisor reviews, and attractions to 3.9%. A hotel guest reading reviews expects to see the property's answers; a diner reading restaurant reviews almost never does. Reply rate by business type Hotels 70.2% Restaurants 9.7% Attractions 3.9% Source: Suff Digital analysis of 25,500 Tripadvisor reviews of 510 hotels in 25 US cities · Tripadvisor reviews, September 2026 The gap reflects how each business earns its money. A hotel booking is planned weeks ahead and compared against several properties on the same page, so a reply can change the decision. Many hotel groups also have a guest relations team whose job includes answering reviews. Restaurants and attractions rarely do, which leaves the owner to find the time. ## Half of hotels answer nearly every review The median hotel answers 88% of its recent Tripadvisor reviews. 49.8% of hotels answer 90% or more, and 107 of the 510, 21%, answered every one of their last 50 reviews. At the other end, 40 hotels, 7.8%, answered none. Share of hotels by share of recent reviews answered None 7.8% Up to 25% 9.8% 26% to 50% 9.4% 51% to 75% 11.4% 76% to 90% 14.9% Over 90% 46.7% For a hotel, that makes silence the exception that guests notice. A property that answers no reviews stands next to competitors that answer nearly all of theirs, often on the same search results page. ## Hotels answer complaints as often as praise Hotels reply to one-star and five-star reviews at almost the same rate: 68.3% of one-star reviews and 71.1% of five-star reviews. Two-star reviews get 69.1% and three-star 70.3%. Four-star reviews get the fewest replies, at 65.7%. Reply rate by review rating 1 star 68.3% 2 stars 69.1% 3 stars 70.3% 4 stars 65.7% 5 stars 71.1% Most recent reviews of top-ranked hotels are positive: 5-star reviews make up 68.6% of the total, 17,492 of 25,500, while one-star reviews number 2,227. Hotels that reply to everything spend most of their replies thanking happy guests, and the same habit means complaints get answered too. ## Hotels reply within days Among reviews with a reply, the median reply came 2 days after the review. 38.5% of replies arrived within a day and 81% within a week, while 6.5% took more than a month. For a traveler comparing hotels this week, a reply that arrives within days is still visible under the review while they are deciding. ## Las Vegas hotels answer the fewest reviews Reply rates vary widely by city. Washington, DC hotels answer 89.2% of recent Tripadvisor reviews, followed by Denver (86.4%), New York (85.2%) and Chicago (84.9%). Las Vegas is the outlier at 27.8%, the lowest of the 25 cities and well below Fort Worth at 49.9%. Several of the most-reviewed casino hotels in Las Vegas answered none of their recent reviews. Reply rate by city Washington, DC 89.2% Denver, CO 86.4% New York, NY 85.2% Chicago, IL 84.9% Houston, TX 83.7% San Diego, CA 83% Columbus, OH 61.1% San Francisco, CA 59.5% Charlotte, NC 59.3% Oklahoma City, OK 57.9% Fort Worth, TX 49.9% Las Vegas, NV 27.8% For a hotel in a low-reply city, that is an advantage. In Las Vegas, a property that answers its reviews stands out against neighbors that mostly do not. ## What this means for hotels and hospitality businesses If you run a hotel, answering reviews is the baseline your competitors already meet: the median top-ranked hotel answers 88% of its reviews within a couple of days. Answer every review, including the four-star ones, and reply to complaints first with a specific fix rather than a template apology. If you run a restaurant or attraction, the bar is far lower. Your competitors answer about one review in ten, so a steady habit of replying, even to half your reviews, makes your listing look more cared for than almost any other in town. Start with the one- and two-star reviews and the most recent ones, since those are what a diner reads first. Build replies into a weekly routine with a named owner, and track your reply rate the way you track ratings. Our reputation management services (https://www.suffdigital.com/services/digital-pr/reputation-management-services) team runs review monitoring and replies for hospitality businesses. ## Embed this research Paste this on your site to embed the charts. It links back to the source automatically.

Source: Hotels Answer 70.2% of Tripadvisor Reviews vs 9.7% for Restaurants - Suff Digital

## Cite this study APA Suff Digital. (2026). Hotels Answer 70.2% of Tripadvisor Reviews vs 9.7% for Restaurants. https://www.suffdigital.com/resources/data-studies/hotel-tripadvisor-review-replies Plain link Hotels Answer 70.2% of Tripadvisor Reviews vs 9.7% for Restaurants - Suff Digital - https://www.suffdigital.com/resources/data-studies/hotel-tripadvisor-review-replies ## Frequently asked questions ### How often do hotels reply to Tripadvisor reviews? ### Do restaurants reply to Tripadvisor reviews? ### Do hotels reply more to negative Tripadvisor reviews? ### How quickly do hotels reply to Tripadvisor reviews? ### Which US city's hotels reply to the fewest Tripadvisor reviews? ## Related studies - Digital PR 71.3% of Leading Companies Did Not Reply to a Single Recent Trustpilot Review: https://www.suffdigital.com/resources/data-studies/trustpilot-company-reply-rates - Digital PR 62.4% of the Companies That Dominate US Google Results Rate Below 3 Stars on Trustpilot: https://www.suffdigital.com/resources/data-studies/trustpilot-scores-big-companies - Digital PR 72% of Online Retailers Rate Below 3 Stars on Trustpilot: https://www.suffdigital.com/resources/data-studies/online-retailers-trustpilot-scores - Digital PR 38.5% of Brand Mentions on News Pages Are Negative vs 26.2% on Other Websites: https://www.suffdigital.com/resources/data-studies/negative-brand-mentions-online ## Structured data ```json [ { "@context": "https://schema.org", "@graph": [ { "@type": "Organization", "@id": "https://www.suffdigital.com/#organization", "name": "Suff Digital", "alternateName": "Suff Digital Marketing", "url": "https://www.suffdigital.com/", "logo": { "@type": "ImageObject", "@id": "https://www.suffdigital.com/#logo", "url": "https://www.suffdigital.com/logo.png", "contentUrl": "https://www.suffdigital.com/logo.png", "caption": "Suff Digital" }, "image": { "@id": "https://www.suffdigital.com/#logo" }, "description": "Suff Digital is a full-stack digital marketing agency that turns websites into predictable revenue engines, SEO, paid media, content, CRO, and web design built around revenue, not vanity metrics.", "slogan": "Digital marketing built for what's next.", "email": "hello@suffdigital.com", "telephone": "+1-629-236-0099", "foundingDate": "2022", "founder": { "@type": "Person", "name": "Matt Suffoletto", "jobTitle": "Founder & CEO" }, "contactPoint": [ { "@type": "ContactPoint", "telephone": "+1-629-236-0099", "email": "hello@suffdigital.com", "contactType": "sales", "areaServed": "US", "availableLanguage": [ "en" ] } ], "address": { "@type": "PostalAddress", "addressLocality": "Nashville", "addressRegion": "TN", "postalCode": "37219", "addressCountry": "US" }, "areaServed": { "@type": "Country", "name": "United States" }, "sameAs": [ "https://www.linkedin.com/company/suff-digital/", "https://www.instagram.com/suffdigital/", "https://www.youtube.com/@suffdigitalmarketing", "https://www.tiktok.com/@suffdigital" ], "knowsAbout": [ "Search Engine Optimization", "Pay-Per-Click Advertising", "Paid Social Advertising", "Conversion Rate Optimization", "Web Design", "Digital PR", "Link Building", "Website Migration", "Website Maintenance and Support", "Technical SEO", "Local SEO", "AI Search Optimization" ], "hasOfferCatalog": { "@type": "OfferCatalog", "name": "Suff Digital Services", "itemListElement": [ { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Search Engine Optimization (SEO)", "url": "https://www.suffdigital.com/" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Pay-Per-Click (PPC) Advertising", "url": "https://www.suffdigital.com/services/ppc" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Paid Social Advertising", "url": "https://www.suffdigital.com/services/paid-social" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Conversion Rate Optimization (CRO)", "url": "https://www.suffdigital.com/services/cro" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Web Design", "url": "https://www.suffdigital.com/services/web-design" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Digital PR & Link Building", "url": "https://www.suffdigital.com/services/digital-pr" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Website Migration", "url": "https://www.suffdigital.com/services/website-migration" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Website Maintenance & Support", "url": "https://www.suffdigital.com/services/website-maintenance" } } ] } }, { "@type": "WebSite", "@id": "https://www.suffdigital.com/#website", "url": "https://www.suffdigital.com/", "name": "Suff Digital", "inLanguage": "en-US", "publisher": { "@id": "https://www.suffdigital.com/#organization" } } ] }, { "@context": "https://schema.org", "@graph": [ { "@type": "Article", "@id": "https://www.suffdigital.com/resources/data-studies/hotel-tripadvisor-review-replies#article", "headline": "Hotels Answer 70.2% of Tripadvisor Reviews vs 9.7% for Restaurants", "description": "Top-ranked US hotels post a management reply under 70.2% of their recent Tripadvisor reviews, about seven times the 9.7% rate for restaurants in the same cities. 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Half of hotels answer 90% or more of their reviews.", "url": "https://www.suffdigital.com/resources/data-studies/hotel-tripadvisor-review-replies", "creator": { "@id": "https://www.suffdigital.com/#organization" }, "datePublished": "2026-09-24", "dateModified": "2026-09-24", "license": "https://creativecommons.org/licenses/by/4.0/", "isAccessibleForFree": true, "measurementTechnique": "Tripadvisor hotel, restaurant and attraction reviews" }, { "@type": "FAQPage", "@id": "https://www.suffdigital.com/resources/data-studies/hotel-tripadvisor-review-replies#faq", "mainEntity": [ { "@type": "Question", "name": "How often do hotels reply to Tripadvisor reviews?", "acceptedAnswer": { "@type": "Answer", "text": "Top-ranked US hotels reply to 70.2% of their recent Tripadvisor reviews (September 2026), and 49.8% of hotels answer 90% or more of their reviews." } }, { "@type": "Question", "name": "Do restaurants reply to Tripadvisor reviews?", "acceptedAnswer": { "@type": "Answer", "text": "Rarely. US restaurants reply to 9.7% of their recent Tripadvisor reviews and attractions to 3.9%, against 70.2% for hotels in the same cities." } }, { "@type": "Question", "name": "Do hotels reply more to negative Tripadvisor reviews?", "acceptedAnswer": { "@type": "Answer", "text": "No. US hotels reply to 68.3% of one-star Tripadvisor reviews and 71.1% of five-star reviews, so complaints and praise get answered at almost the same rate." } }, { "@type": "Question", "name": "How quickly do hotels reply to Tripadvisor reviews?", "acceptedAnswer": { "@type": "Answer", "text": "The median hotel reply arrives 2 days after the review, and 81% of hotel replies on Tripadvisor arrive within a week." } }, { "@type": "Question", "name": "Which US city's hotels reply to the fewest Tripadvisor reviews?", "acceptedAnswer": { "@type": "Answer", "text": "Las Vegas, where hotels answer 27.8% of recent Tripadvisor reviews, the lowest of 25 large US cities. Washington, DC hotels answer the most, at 89.2%." } } ] } ] } ] ```