Free PPC Tool
Free CPA Calculator — Run the numbers in seconds with clear, plain-English results. No signup, no spreadsheets.
Try optimistic and conservative inputs to see the range of cpa you could realistically land in, not just the headline number.
Skip the Sheets gymnastics. The CPA Calculator gives you a clean cpa answer in seconds with no formula errors to debug.
Plug in your inputs to get a defensible cpa figure you can use to scope a piece of work, a media plan, or a forecast.
Someone hands you a cpa figure and you're not sure it's right. Drop the inputs into the CPA Calculator to confirm before you act on it.
CPA (cost per acquisition) is the average cost to acquire one customer or conversion, calculated as ad spend divided by conversions. This calculator returns CPA from your spend and conversion data.
Yes. The CPA Calculator output is suitable for proposals, QBRs, and forecasts. We recommend always showing the inputs alongside the number so the client can see how it was built.
Just the values shown in the form above. Each field is labeled in plain English so you don't need to look up what to enter.
That's normal. Use ranges. Run the CPA Calculator with a conservative input and an optimistic input to see the realistic spread of cpa you could land in.
Yes. No signup, no limits, no email gate. Use the CPA Calculator as often as you need.
No. This tool runs entirely in your browser. Nothing you enter is sent to a server, saved, or shared with anyone.
Please do. We're happy for marketers, agencies, and educators to link to this page so their readers can use the CPA Calculator here.
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