Free PPC Tool
Free ROAS Calculator — Run the numbers in seconds with clear, plain-English results. No signup, no spreadsheets.
Adjust one input at a time to see how roas moves. It's the fastest way to find the version that's actually worth doing.
Try optimistic and conservative inputs to see the range of roas you could realistically land in, not just the headline number.
Capture today's roas so you have an honest comparison point when you measure results later.
Skip the Sheets gymnastics. The ROAS Calculator gives you a clean roas answer in seconds with no formula errors to debug.
ROAS (return on ad spend) is the revenue generated for every dollar spent on advertising, calculated as revenue divided by ad spend. This calculator returns ROAS from your campaign data so you can compare channels and campaigns on a like-for-like basis.
That's normal. Use ranges. Run the ROAS Calculator with a conservative input and an optimistic input to see the realistic spread of roas you could land in.
Yes. The ROAS Calculator output is suitable for proposals, QBRs, and forecasts. We recommend always showing the inputs alongside the number so the client can see how it was built.
Just the values shown in the form above. Each field is labeled in plain English so you don't need to look up what to enter.
Yes. No signup, no limits, no email gate. Use the ROAS Calculator as often as you need.
No. This tool runs entirely in your browser. Nothing you enter is sent to a server, saved, or shared with anyone.
Please do. We're happy for marketers, agencies, and educators to link to this page so their readers can use the ROAS Calculator here.
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