Free PPC Tool
Free PPC Budget Calculator — Run the numbers in seconds with clear, plain-English results. No signup, no spreadsheets.
Use the PPC Budget Calculator output in briefs, proposals, or QBRs so every party is working from the same ppc budget instead of a rough guess.
Adjust one input at a time to see how ppc budget moves. It's the fastest way to find the version that's actually worth doing.
Show the inputs and the math so the ppc budget you're proposing isn't taking on faith. Stakeholders can poke at it before they sign off.
Capture today's ppc budget so you have an honest comparison point when you measure results later.
A PPC budget calculator estimates the monthly spend you need to hit a conversion or revenue goal based on CPC, conversion rate, and average order value. The output is a defensible monthly budget for the campaign.
The numbers stay on this page. Screenshot the result, or copy the inputs and answer into a doc to share it with a teammate or client.
Just the values shown in the form above. Each field is labeled in plain English so you don't need to look up what to enter.
Yes. The PPC Budget Calculator output is suitable for proposals, QBRs, and forecasts. We recommend always showing the inputs alongside the number so the client can see how it was built.
Yes. No signup, no limits, no email gate. Use the PPC Budget Calculator as often as you need.
No. This tool runs entirely in your browser. Nothing you enter is sent to a server, saved, or shared with anyone.
Please do. We're happy for marketers, agencies, and educators to link to this page so their readers can use the PPC Budget Calculator here.
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